ADIDAS RELEASES THE PARLEY PACK, THE FIRST FOOTBALL BOOT PACK INTENDED TO ASSIST IN PLASTIC WASTE REDUCTION
The adidas Football x Parley Boot Pack was officially unveiled by adidas today. It is the first pair of shoes to ever feature Parley Ocean Plastic, repurposed plastic waste that has been found on remote islands, beaches, coastal communities, and shorelines, keeping it from entering the ocean and polluting it.
The new bundle, which spans adidas’ three most important boot franchises—Predator Accuracy, X Speedportal, and Copa Pure—boasts magnificent lucid blue and white colorways and exquisite wave-patterned designs, enhances the company’s commitment to helping decrease plastic waste.
The footwear release is the latest chapter of a journey that began in 2015 when adidas first partnered with Parley for the Oceans and saw the opportunity to turn a problem into performance by integrating Parley Ocean Plastic across a number of football apparel jerseys. adidas is committed to providing the best for athletes on the field while working to make a difference off of it.
This invention shows the brand’s commitment to replace virgin polyester with recycled alternatives wherever possible by 2024, even though it is not the answer to protecting our seas.
As of right now, certain stores and football boots on adidas.com are selling the adidas Football x Parley Pack online.
Concerning adidas in Football
Football’s global market leader is adidas. It is the official provider of the biggest football competitions in the world, including Major League Soccer, the UEFA Champions League, the UEFA European Championship, and the FIFA World CupTM. adidas is a sponsor of numerous elite sports organizations, including Real Madrid, FC Bayern, Manchester United, and Arsenal.
Munich and Juventus, as well as prestigious Federations like Germany’s DFB, Spain’s RFEF, Belgium’s RBFA, Argentina’s AFA, and Italy’s AFA, are just a few examples (FIGC). Lionel Messi, Paul Pogba, Mohamed Salah, Paulo Dybala, Karim Benzema, Catarina Macario, Jude Bellingham, Vivianne Miedema, Trinity Rodman, Jennifer Hermoso, Serge Gnabry, Pedri, Joao Felix, Lindsey Horan, and Wendie Renard are just a few of the top athletes adidas sponsors.