World Recycling Day
Arap Bethke advocates for responsible consumption
The environmental actor urges to create patterns of smart consumption and sustainable development as the only alternative to save the environment.
Mexico City, May 17, 2022 – On World Recycling Day, environmental actor Arap Bethke expressed his concern about the depletion of natural resources and calls for environmental awareness in the face of the growing global problem derived from the increase in garbage.
Bethke, a passionate environmental activist and one of the 100 Latinos Most Committed to Climate Action, said, “We live in a consumer-based society. We buy and discard as if the planet’s resources had no end. According to a study by Global Footprint, to satisfy our pace of life humanity needs the resources of 1.7 earth-like planets.”
“The idea that they have sold us to consume everything, that success is to have more things, to live in a bigger house, to have more cars. That there has been a pause in the world in 2020, at least made me reevaluate everything, reevaluate values. I realized how much I consume and I don’t need it,” said the environmental actor, who is also an ambassador for the Green Awards, considered the most relevant sustainability festival in the world.
In addition to acting, Arap has another great passion, winning the battle against the climate crisis. That’s why she joined Greenpeace Mexico as a spokesperson for the ‘Responsible Consumption’ campaign, which calls for adopting a lifestyle that protects our planet. “I think one of the most important things is to be aware, to realize that everything we consume and throw away is going somewhere on our planet. We have to create smart consumption patterns. Reduce, Reuse and Recycle are some of the keys to a sustainable world. And one more ‘R’, repair.
That is why he is calling for a reassessment of needs and an end to the philosophy of “use and throw away” to help the planet. “Using and throwing away is a custom that depletes our natural resources. Each of us generates 3oz to 10 pounds of trash per day. Each human being produces more than 1,800 pounds of waste each year. The equivalent in weight to a car.” Arap mentioned, who also stressed that much of the waste goes to the sea, generating ocean garbage dumps, such as the one on the border between Guatemala and Honduras.
According to the World Wide Fund for Nature, if urgent action is not taken, the amount of waste globally could increase by 70% in the next 30 years.
“The essentials go beyond something you can buy. And the essential thing really is inside you. And as The Little Prince said, the essential is invisible to the eyes,” said Arap Bethke, who is also a spokesperson for The Ocean: The Great Provider campaign, an initiative of the environmental organization Sachamama, which highlights the need to take climate action to ensure that the ocean can remain a source of life and sustenance for our planet and our communities. Importantly, Arap was selected by the organization as one of the 100 Latinos Most Committed to Climate Action.
Throughout his ascendant and impeccable acting career, Arap Bethke has to his credit more than 15 films and over 30 productions for television and streaming platforms, OTT, including “Club de Cuervos”, “La Piloto”, “Buscando a Frida”, “La Usurpadora” and the films ‘Sin Origen’ (2020), ‘Guadalupe Reyes’ (2019), ‘No Returns Accepted’ (2013).
As an activist, Bethke uses her time and networks to support causes she is passionate about, such as the environment. He was named Ambassador of the Environment in Mexico by The Climate Project Mexico, al-Gore’s foundation. He is also a spokesperson for “The Climate Reality Project” joining Nobel Laureate and former U.S. Vice President Al Gore in the eighth edition of the event “24 Hours of Reality broadcast, Protect Our Planet, Protect Ourselves“. Recently, Bethke was named spokesperson for Greenpeace Mexico’s “Responsible Consumption” campaign.
Leaders who move environmental conversations
Arap Bethke, among the most who spoke about sustainability on social networks. The environmental actor tops the list of the first report, by the company Neuronal, which reveals who were the characters that drove the conversations about the environment in Latin America during 2021.
Photos Arap Bethke credit: Alejandro García
Press and Public Relations Arap Bethke
contact: Alberto Navarro – Líderes Latinos
Cel. + (52) 55 4815 0226 México
e-mail alberto.navarro@mac.com