For the GUESS woman, luxurious functionality guarantees a feminine and technical everyday look. Meanwhile, GUESS men are beach-ready, with performance apparel embellished with retro-modern details.
WOMEN’S COLLECTION
Natural is fashionable
This elegant theme blends nature and the city with more sophisticated clothing and coordinated technical looks, enhanced with animal prints and foliage. Seamless garments, leggings, leggings and joggers are key items. A soothing palette of turmeric, red twig, sage and drape mixed with natural pigments brings warmth to jacquard, diving, microfiber and embossed cotton fabrics. The elegant silhouette creates sophisticated glamour, exuding soft sophistication and simplicity.
About the rainbow
Inspired by the euphoric ’90s, this theme combines super bright vibrancy with a simple clean aesthetic. Abstract floral prints and soft roots, all with a subtle lively touch, elevate crop tops, shorts, T-shirts and trench coats. The upbeat palette is complemented by muted tones and faded shades, all with bold highlighter strokes. The comfortable, flattering silhouette contrasts with this season’s slim fit in soft microfiber, scuba cotton, mesh and nylon scuba fabrics.
The Power of Youth
The new wave has arrived and the grades are ready. This upbeat and optimistic theme is filled with nostalgia and accents of youth and college sports. Patterns, chains and ribbed details enhance the modern, fresh silhouette. Favorite pieces include tracksuits, shorts, skinny leggings and blazers. Exciting color palette combined with expressive fuchsia, pink and natural summer shades. Elegant lounge style is achieved through comfortable and oversized proportions and comfortable and elegant scuba fabrics.
MEN’S COLLECTION
Urban beach
Travel through the urban jungle with a California-inspired theme. Modern, relaxed glamour inspires silhouettes for days at the beach, yoga and the sun. Light leather, navy blue and red tones are combined with various camouflages, multi-coloured stripes and reflective details. Stretch fabrics, jacquard with logo, scarves and technical polyester cotton ensure high performance.
The last game of the day
Drawing on college accents and technical details, this modern retro theme is perfect for sunset basketball games on the court and active adventures in the city. Soft pastel shades of indigo, marble grey and burgundy feature shimmering accents and contrasting zippers. The Maxi logo, trim, detachable collar and Guess print combine with Milano knits, stretch nylons, scarves and French curls for a comfortable and elegant look for a clean silhouette and understated style.
Californian heat
Summer is here as this Setentera-inspired theme gets you ready for California adventures. Think beach volleyball with a basketball flair, plus contemporary styling, reflective details, tropical and logo prints, neon strips and foil finishes. Foldable tracksuits and effortless silhouettes speak for themselves. Bright color palettes and neon accents create glamorous sunbathing, while lightweight cotton twills, nylons and scarves provide performance and lightweight comfort.
