Chevrolet and the National Association of Newspaper Publishers completed their sixth year of Discover the Unexpected, a 10-week internship and fellowship program for 11 HBCU students, 5 marketing students, and 6 journalism students to explore and GM is concentrating on vision-related marketing roles and journalism about the NNPA’s all-electric future.
“Chevrolet is honored to continue our partnership with the NNPA for DTU, providing HBCU students professional and personal growth opportunities,” said Steve Majoros, vice president of Chevrolet Marketing. “The fellows made an impact on our Chevy Marketing team as they navigated new experiences – including working with large corporations, virtual work environments and time management skills – and learned how to effectively convey the benefits of EVs to their local communities, all while exemplifying professionalism and passion.”
This summer, NNPA publishers across the country also hosted six journalism grantees. Students learned print, broadcast, digital and photojournalism skills and got hands-on experience with the Chevrolet Bolt EUV.
“The NNPA and Chevrolet partnership has been and continues to be extremely productive supporting aspiring journalists and amplifying their voices” said NNPA President and CEO Dr. Benjamin F. Chavis Jr. “Students worked alongside our renowned publishers for an in-depth experience while understanding how to bridge the gap between traditional and new-age journalism, and we cannot wait to see how their stories change EV myths within their communities.”
During the course, students have the opportunity to create content and engaging stories about Chevrolet Bolt EUV, electrification and electric vehicle adoption, enabling them to become change agents in their local communities.
2022 DTU fellow Antonio Andrews applied to DTU because he wanted to work with EVs. “The automotive industry is undergoing its largest transition since inception,” he noted. “To be able to give insight and have access to new and innovative concepts is a dream come true.”
DTU Programme 2022 is complemented by renowned industry mentors and valuable alumni. Project Ambassador Terrence J, an American actor, model and entertainer, accompanies New Orleans students in the Big Easy Bolt Race, a curated team scavenger hunt exploring black history and the electrified culture of New Orleans.
“As a graduate of North Carolina A&T State University with a mass communication degree, I understand the passion and enthusiasm that HBCU students bring to the table,” said Jenkins. “I was elated to work alongside these students and provide an opportunity to connect and motivate each of them into their future careers.”
TV host, producer, and STEM advocate Justin Shaifer returned to DTU during his sophomore year to mentor grantees, encouraging students to “do what you’re asked to do and do everything you can at every step of the way. All performed well.” Detroit’s program graduation ceremony. He continued, “It’s an amazing project and it’s an honor to be a part of these incredible young professionals.”
Looking back on the DTU program that prepared him for his career at General Motors, Emmanuel Dorvil, a former DTU scholar and current DMAX Group head, said: “My feet have been on the gas throughout my career. I have to make sure I Always be ready, whether it’s a vehicle pass or the growing multicultural diversity that comes with EV consumption. The existence of this program sets you apart – the ability to connect with others is what we need as aspiring young professionals of.”
Chevrolet awarded each recipient a $10,000 stipend and a $5,000 stipend. To date, DTU has awarded more than $600,000 in grants to 49 HBCU students.
Learn more about the Discover the Unexpected fellowship at https://www.nnpa.org/chevydtu/. View the program content until Sept. 15, by visiting the DTU metaverse.
ABOUT CHEVROLET
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, available in nearly 80 countries with nearly 2.7 million cars and trucks sold in 2021. Chevrolet models include electric and fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.
ABOUT NATIONAL NEWSPAPER PUBLISHERS ASSOCIATION
NNPA is a trade association of the more than 200 African American-owned community newspapers from around the United States. Since its founding 79 years ago, NNPA has consistently been the voice of the black community and an incubator for news that makes history and impacts our country. As the largest and most influential Black-owned media resource in America, NNPA delivers news, information, and commentary to over 20 million people each week.